Acquisition of UK’s iconic motorcycle brand Norton will strengthen TVS position in international markets, says GlobalData

Following the news that Indian two-wheeler manufacturer TVS Motor Company has acquired British motorbike brand Norton Motorcycles (UK) Ltd; Bakar Sadik Agwan, Senior Automotive Consultant at GlobalData, a leading research and consulting company, offers his view: “The £16m (INR1.53bn) acquisition comes as a historic move from TVS as it is poised to strengthen the India-based brand’s …

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